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		<title>Homepage copy</title>
				
		<link>https://ivan.work/Homepage-copy</link>

		<pubDate>Sat, 25 Feb 2023 21:44:58 +0000</pubDate>

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Design Director with 18+ years of experience in brand development, creative direction, and business strategy. Crafting compelling visual experiences across product, advertising, and retail.






	


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		<title>Tula Intro</title>
				
		<link>https://ivan.work/Tula-Intro</link>

		<pubDate>Wed, 02 Nov 2022 01:13:54 +0000</pubDate>

		<dc:creator>Ivan.work</dc:creator>

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		<description>&#60;img width="2000" height="1333" width_o="2000" height_o="1333" data-src="https://freight.cargo.site/t/original/i/a1fcd55640993119be8d8b8ab46e4f0becde30bf1f4116d17d442a7abaa2051c/tulahouse-cover.jpg" data-mid="217123192" border="0"  src="https://freight.cargo.site/w/1000/i/a1fcd55640993119be8d8b8ab46e4f0becde30bf1f4116d17d442a7abaa2051c/tulahouse-cover.jpg" /&#62;


Creative Director &#38;amp; Co-Founder


	As Creative Director:
I authored the creation of Tula's positioning, branding, and strategy. The process led us to Tula's three pillars; Creativity, Education, and Experience. Once our positioning became the cornerstone of the business, I developed the "Creativity" pillar, which became the brand system and aesthetics of Tula—creating the logo, typography, product photography, and illustrations that would set the brand apart.
I built an in-house creative studio to fulfill our audience's educational requests and keep them engaged; this venture produced a constant stream of educational and entertaining content. The fast-paced and uniquely branded content succeeded in building an organic and loyal customer base who have followed us from our days selling plants from a plant truck to a brick-a-mortar, and now e-commerce.
As Co-Founder:
I have played a role in building, launching, operating and evolving the business. As a small business owner, my role touches every aspect of the company. From day-today operations, big picture growth and finance strategies, analytics and reporting, team management and communications, marketing and paid advertising, vendor and affiliate partnerships, creative content, business development and daily problem solving.
	
    
Tula House is a botanical experience and plant shop based in Brooklyn, NY, offering the most welcoming, playful and educational plant shopping experience for people who believe that - Plants Are Alive. 

Founded by husband and wife duo, Christan Summers and Ivan Martinez, Tula House has been reinventing what it means to be a modern plant shop since 2016. Launched as a plant truck, Tula House has since transformed into an immersive retail space and online shop.
With an equal love for plants and design, we craft original content in-house; photography, videos, apparel, illustrations, and educational materials to inspire people to stay curious about the natural world.

Welcome home to Tula House.



  
  


  


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		<title>Positioning</title>
				
		<link>https://ivan.work/Positioning</link>

		<pubDate>Wed, 02 Nov 2022 01:13:55 +0000</pubDate>

		<dc:creator>Ivan.work</dc:creator>

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		<description>Positioning


&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/b249909bb29668439d6db4b5a38da56c52afe84bf841e5fcfb90dad2badbf257/tula-house-storefront-may-small.jpg" data-mid="215269040" border="0"  src="https://freight.cargo.site/w/1000/i/b249909bb29668439d6db4b5a38da56c52afe84bf841e5fcfb90dad2badbf257/tula-house-storefront-may-small.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/ece7f339633facf53f5a61d729a61df42f159cd017c85a9118b028f46d04ba1a/tula-house-meserole-corner-2.jpg" data-mid="217039616" border="0"  src="https://freight.cargo.site/w/1000/i/ece7f339633facf53f5a61d729a61df42f159cd017c85a9118b028f46d04ba1a/tula-house-meserole-corner-2.jpg" /&#62;
Plants Are Alive.

We believe in viewing the wonders of the natural world through a unique lens - comical, playful, artistic and perhaps, a bit wild. Greet them, learn about them, care for them, and watch them grow.



The Strategy
Tap into the growing demand for plants with knowledge and the discoverability of unique plant species.
 
Delivered through our 3 pillars:


Education:
Friendly and consistent horticulture facts.
Creativity:Actualized with a fashion &#38;amp; design sensibility.
Experience:
Discovery in a welcoming and unique shopping environment.</description>
		
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		<title>Logo</title>
				
		<link>https://ivan.work/Logo</link>

		<pubDate>Wed, 02 Nov 2022 01:13:55 +0000</pubDate>

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		<description>LogoTula House represents the wonders of the natural world through a unique lens - comical, playful, artistic and perhaps, a bit wild.The Tula logo was created to match the feel and movement of nature. Uneven, wild, and joyous.





	&#60;img width="1440" height="904" width_o="1440" height_o="904" data-src="https://freight.cargo.site/t/original/i/e1f95dd6f1d3b522357a3e2e68755d6495f159e1021d37019e77144f7461587b/Tula-House-Logo-Black4x.png" data-mid="203946219" border="0"  src="https://freight.cargo.site/w/1000/i/e1f95dd6f1d3b522357a3e2e68755d6495f159e1021d37019e77144f7461587b/Tula-House-Logo-Black4x.png" /&#62;

	Primary Wordmark
The Tula logo was created to match the feel and movement of nature. Uneven, wild, and joyous.




	&#60;img width="1173" height="1172" width_o="1173" height_o="1172" data-src="https://freight.cargo.site/t/original/i/32cfaf949aaf0ce49e95541814d9d2234fe88d465aa82624743712d9ebd4508e/mark4x.png" data-mid="159197291" border="0" data-scale="50" data-icon-mode src="https://freight.cargo.site/w/1000/i/32cfaf949aaf0ce49e95541814d9d2234fe88d465aa82624743712d9ebd4508e/mark4x.png" /&#62;
 
	Secondary Wordmark
Because of the longer name for the brand, and the diversity of layout and typography, a variety of logo lockups have been made for different situations.

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		<title>Color</title>
				
		<link>https://ivan.work/Color</link>

		<pubDate>Wed, 02 Nov 2022 01:13:55 +0000</pubDate>

		<dc:creator>Ivan.work</dc:creator>

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		<description>ColorsPrimitive and simple.
Three primary colors that match tones and colors found in nature.And, three complientary colors to round out a wild pallete for wild plants.

&#60;img width="1800" height="751" width_o="1800" height_o="751" data-src="https://freight.cargo.site/t/original/i/02e6e89eb8b246a1a3a7500a87f46bd88ff64c87618ab940fbedc59b307bf65c/Tula-Bugout-Label.jpg" data-mid="223173180" border="0"  src="https://freight.cargo.site/w/1000/i/02e6e89eb8b246a1a3a7500a87f46bd88ff64c87618ab940fbedc59b307bf65c/Tula-Bugout-Label.jpg" /&#62;
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		<title>Typography</title>
				
		<link>https://ivan.work/Typography</link>

		<pubDate>Wed, 02 Nov 2022 01:13:56 +0000</pubDate>

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		<description>TypographyTypography harkens to past wisdom, while creating unexpected juxtapositions.

&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/716760f51f7f252289f8b92fad375830d95962e7ad4069a758807ab2367ba12d/risolve-tula-flyer-back.jpg" data-mid="203946923" border="0"  src="https://freight.cargo.site/w/1000/i/716760f51f7f252289f8b92fad375830d95962e7ad4069a758807ab2367ba12d/risolve-tula-flyer-back.jpg" /&#62;
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Header Font:
Rauschen BRauschen is a sans-serif typeface with a smudgy “color bleeding” effect with its roundy edges. The result is a versatile and ultra sturdy typeface suitable for screen and print with maximum character.

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Body Font:Untitiled
Untitled Serif is drawn from the old-style genre of typefaces: the post-Caslon, pre-Times workhorses offered by almost every metal type foundry of the time.
It is the official serious and clean typeface of Tula House.

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		<title>Identity</title>
				
		<link>https://ivan.work/Identity</link>

		<pubDate>Wed, 02 Nov 2022 01:13:56 +0000</pubDate>

		<dc:creator>Ivan.work</dc:creator>

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		<description>Identity
Tula House is not only a name, it is an extension of home. Inviting visitors to explore, learn, and create.
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Illustrations:

&#60;img width="1040" height="1418" width_o="1040" height_o="1418" data-src="https://freight.cargo.site/t/original/i/45d31fb3ee9f5901b2ff87622d996f6bb5065bdda3e923ab293d4fa042c8869e/Tula-House-poster.jpg" data-mid="215268893" border="0"  src="https://freight.cargo.site/w/1000/i/45d31fb3ee9f5901b2ff87622d996f6bb5065bdda3e923ab293d4fa042c8869e/Tula-House-poster.jpg" /&#62;
Identity:


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&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/32e56c1865e0e031b4318eea79ae97212174cd77382ad4f760bee80a16c4c7d4/risolve-tula-gardens-flyer-5x6-111623-front.jpg" data-mid="204739039" border="0"  src="https://freight.cargo.site/w/1000/i/32e56c1865e0e031b4318eea79ae97212174cd77382ad4f760bee80a16c4c7d4/risolve-tula-gardens-flyer-5x6-111623-front.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/ed9e8a6b242a74e708c0dfc54c2c1068a2d52dda30330aec2b2b8dac31f351b2/Tula-House-Paradise.jpg" data-mid="215268973" border="0"  src="https://freight.cargo.site/w/1000/i/ed9e8a6b242a74e708c0dfc54c2c1068a2d52dda30330aec2b2b8dac31f351b2/Tula-House-Paradise.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/3a1f2904cf4ee31346b09d54963c26ac617423e373cb0cd093d06048ff4485de/Rob-Pin-SmileSweater_1_sml.jpg" data-mid="166639183" border="0"  src="https://freight.cargo.site/w/1000/i/3a1f2904cf4ee31346b09d54963c26ac617423e373cb0cd093d06048ff4485de/Rob-Pin-SmileSweater_1_sml.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/8e64740fa8b168789e307208f59f94412b3daf55e2cdf55d233842ad28b3e0cc/Tula-House-apparel-tshirt-2.jpg" data-mid="215268972" border="0"  src="https://freight.cargo.site/w/1000/i/8e64740fa8b168789e307208f59f94412b3daf55e2cdf55d233842ad28b3e0cc/Tula-House-apparel-tshirt-2.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/ecf80481be3acb5bd6dfb5a571a995e3ef40ca1858f61c5623fa7f75fd34c1f9/Tula-House-apparel-tshirt-1.jpg" data-mid="215268974" border="0"  src="https://freight.cargo.site/w/1000/i/ecf80481be3acb5bd6dfb5a571a995e3ef40ca1858f61c5623fa7f75fd34c1f9/Tula-House-apparel-tshirt-1.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/62c68c2fee44df483b84fc6f53d488a962b60c26c38b17af6043b26850f99b70/tula-house-storefront-corner-sign.jpg" data-mid="217039517" border="0"  src="https://freight.cargo.site/w/1000/i/62c68c2fee44df483b84fc6f53d488a962b60c26c38b17af6043b26850f99b70/tula-house-storefront-corner-sign.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/3806c6eb39750b803940cc9c618c314c6fb815fbcdeda22e0739cc4ac74e0711/Tula-House-Plant-info.jpg" data-mid="204739068" border="0"  src="https://freight.cargo.site/w/1000/i/3806c6eb39750b803940cc9c618c314c6fb815fbcdeda22e0739cc4ac74e0711/Tula-House-Plant-info.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Retail Design</title>
				
		<link>https://ivan.work/Retail-Design</link>

		<pubDate>Mon, 07 Dec 2020 02:31:39 +0000</pubDate>

		<dc:creator>Ivan.work</dc:creator>

		<guid isPermaLink="true">https://ivan.work/Retail-Design</guid>

		<description>Retail Design
This is how it all began, with a beautiful plant truck named Tulita. 
 Tula launched in 2016 with a plant truck by bringing plants to people in our custom-designed mobile greenhouse, the first plant truck of its kind.

Build out included:
Roof removal and replacement with clear plexiglass panels.
Pneumatic passenger side service window.
Custom rear doors with removable stairs.
Handmade cabinetry with hidden compartment for plant transportation.
︎Contracted fabricators for build out.
︎Designed exterior signage and sourced hand painter for production.

&#60;img width="3264" height="2448" width_o="3264" height_o="2448" data-src="https://freight.cargo.site/t/original/i/227728ff2af40f2ccded816caf82e4a2357cc861fd03ff0e2e263f13c8a1721b/exterior_3.JPG" data-mid="91256770" border="0"  src="https://freight.cargo.site/w/1000/i/227728ff2af40f2ccded816caf82e4a2357cc861fd03ff0e2e263f13c8a1721b/exterior_3.JPG" /&#62;
&#60;img width="1700" height="1109" width_o="1700" height_o="1109" data-src="https://freight.cargo.site/t/original/i/c7854035ad9a81760e3134a8904873e6a41d90a95c864cd01ab1a6633a497c3a/35mm_truck_prebuild_6.jpg" data-mid="160401340" border="0"  src="https://freight.cargo.site/w/1000/i/c7854035ad9a81760e3134a8904873e6a41d90a95c864cd01ab1a6633a497c3a/35mm_truck_prebuild_6.jpg" /&#62;
&#60;img width="1040" height="1560" width_o="1040" height_o="1560" data-src="https://freight.cargo.site/t/original/i/362cf167698e17a5a25688306f2ae99966be2a579ea436362a2517186466d622/Tula_FAD_lushinside.jpg" data-mid="160401341" border="0"  src="https://freight.cargo.site/w/1000/i/362cf167698e17a5a25688306f2ae99966be2a579ea436362a2517186466d622/Tula_FAD_lushinside.jpg" /&#62;
&#60;img width="1040" height="1456" width_o="1040" height_o="1456" data-src="https://freight.cargo.site/t/original/i/b8c23384246268c8b72b383c6cc2101c0d1e6071dc2286f9226888d2adb11676/Tulita_FAD_ladywalking.jpg" data-mid="160401263" border="0"  src="https://freight.cargo.site/w/1000/i/b8c23384246268c8b72b383c6cc2101c0d1e6071dc2286f9226888d2adb11676/Tulita_FAD_ladywalking.jpg" /&#62;
&#60;img width="2602" height="2604" width_o="2602" height_o="2604" data-src="https://freight.cargo.site/t/original/i/850401250c6d3170e8df0faf814d84bdf0bc0d140ab088cfe3a9427a398323a5/Medium_tulita_hester2_2017.jpg" data-mid="91256775" border="0"  src="https://freight.cargo.site/w/1000/i/850401250c6d3170e8df0faf814d84bdf0bc0d140ab088cfe3a9427a398323a5/Medium_tulita_hester2_2017.jpg" /&#62;
&#60;img width="1040" height="1560" width_o="1040" height_o="1560" data-src="https://freight.cargo.site/t/original/i/6b8a00a4846f9242678102726a2fab2ad17e7d4f6e2c9c9bbea87b8c527f59d1/Tulita_patagonia_3.jpg" data-mid="160401262" border="0"  src="https://freight.cargo.site/w/1000/i/6b8a00a4846f9242678102726a2fab2ad17e7d4f6e2c9c9bbea87b8c527f59d1/Tulita_patagonia_3.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/842a13b18a62be42267c7cc0acb244518ed71fd25dcb2ef19315cd7dfd968deb/Tulita_patagonia_1.jpg" data-mid="160401267" border="0"  src="https://freight.cargo.site/w/1000/i/842a13b18a62be42267c7cc0acb244518ed71fd25dcb2ef19315cd7dfd968deb/Tulita_patagonia_1.jpg" /&#62;
&#60;img width="1040" height="1560" width_o="1040" height_o="1560" data-src="https://freight.cargo.site/t/original/i/19394541ec4310c5a98210d54e59b12a88ce640bee6fbe8451153ef5b52d8e5b/tula-plants-design-tulita_Herman-Miller_above..jpg" data-mid="160401266" border="0"  src="https://freight.cargo.site/w/1000/i/19394541ec4310c5a98210d54e59b12a88ce640bee6fbe8451153ef5b52d8e5b/tula-plants-design-tulita_Herman-Miller_above..jpg" /&#62;
&#60;img width="1500" height="1501" width_o="1500" height_o="1501" data-src="https://freight.cargo.site/t/original/i/c181fa3dd0a5290869ae48ca931299edf893a6b259ed86fe69874c5200fd346c/Medium_fullFAD.jpg" data-mid="91256772" border="0"  src="https://freight.cargo.site/w/1000/i/c181fa3dd0a5290869ae48ca931299edf893a6b259ed86fe69874c5200fd346c/Medium_fullFAD.jpg" /&#62;
&#60;img width="1040" height="1040" width_o="1040" height_o="1040" data-src="https://freight.cargo.site/t/original/i/997e3a5913f6f70be79559b8778cc12445f49d7b3c1b5bb7bdba3fa9a22081c2/Medium_truck_sidewithsign.jpg" data-mid="91256773" border="0"  src="https://freight.cargo.site/w/1000/i/997e3a5913f6f70be79559b8778cc12445f49d7b3c1b5bb7bdba3fa9a22081c2/Medium_truck_sidewithsign.jpg" /&#62;

Tula House
We set out to build a community pillar, a space that housed the excitement, discovery and education that the visual brand set forth.
 The space was a blank canvas. A 100 year old warehouse that required an entire renovation and build out.
 Build included:
Storefront demo and installation.
Loft and staircase construction.
POS &#38;amp; storage wall construction.
Water installation for sinks and showers.
Electrical and light installation.
︎Designed and hand build store fixtures.
︎Concept and design rules for product merchandising.

The SiteAn abandoned 100 year old machining factory in Greenpoint, BK



&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/89a517574e2a8d10968015119f79d61505c0833e877eeb02d4b147d81864c60b/meserole3.jpg" data-mid="91257365" border="0"  src="https://freight.cargo.site/w/1000/i/89a517574e2a8d10968015119f79d61505c0833e877eeb02d4b147d81864c60b/meserole3.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/bf73f65c65eea8ecfefccac823ce4c7c7ec9bc7f0c38af8271ad4ed2d96255e4/meserole2.jpg" data-mid="91257364" border="0"  src="https://freight.cargo.site/w/1000/i/bf73f65c65eea8ecfefccac823ce4c7c7ec9bc7f0c38af8271ad4ed2d96255e4/meserole2.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/5d8464ef257c519608c925a85b96a878ec1edba31f9a9418527a3128ae758364/meserole1.jpg" data-mid="91257363" border="0"  src="https://freight.cargo.site/w/1000/i/5d8464ef257c519608c925a85b96a878ec1edba31f9a9418527a3128ae758364/meserole1.jpg" /&#62;
The InspirationWelcoming and warm home, bright walls and decorative tiles. “Mi Casa es su Casa” was the motto when researching the aesthetic principles.


&#60;img width="550" height="687" width_o="550" height_o="687" data-src="https://freight.cargo.site/t/original/i/6ec58ab2651617f20d963cfbcdef7aee7d23c7aa85bba88a6e41a9ec94949d6c/cuba2.jpg" data-mid="91258120" border="0"  src="https://freight.cargo.site/w/550/i/6ec58ab2651617f20d963cfbcdef7aee7d23c7aa85bba88a6e41a9ec94949d6c/cuba2.jpg" /&#62;
&#60;img width="550" height="687" width_o="550" height_o="687" data-src="https://freight.cargo.site/t/original/i/31e42cf0e71601ac4b5e9436e277c2f1c9b3b0e346c6061e573257b487f3c50d/cuba1.jpg" data-mid="91257864" border="0"  src="https://freight.cargo.site/w/550/i/31e42cf0e71601ac4b5e9436e277c2f1c9b3b0e346c6061e573257b487f3c50d/cuba1.jpg" /&#62;
&#60;img width="550" height="690" width_o="550" height_o="690" data-src="https://freight.cargo.site/t/original/i/e0d77278c963c9d80fa3acaa4ea3ae4674bd01eb4e82ba0db85c43447394bc5f/cuba3.jpg" data-mid="91257866" border="0"  src="https://freight.cargo.site/w/550/i/e0d77278c963c9d80fa3acaa4ea3ae4674bd01eb4e82ba0db85c43447394bc5f/cuba3.jpg" /&#62;
&#60;img width="550" height="688" width_o="550" height_o="688" data-src="https://freight.cargo.site/t/original/i/13883fcd687dafad4c8a660cf1f0c4d6718f8e8909aef152ef44116aaa314559/cuba4.jpg" data-mid="91257867" border="0"  src="https://freight.cargo.site/w/550/i/13883fcd687dafad4c8a660cf1f0c4d6718f8e8909aef152ef44116aaa314559/cuba4.jpg" /&#62;
The Visual LanguageCombining classic horticultural materials with a Cuban courtyard aesthetic, we aimed to create a warm environment that felt lived-in and welcoming.


&#60;img width="960" height="960" width_o="960" height_o="960" data-src="https://freight.cargo.site/t/original/i/8f14ee48f983ddb8b8a2d18bb36d4bb3ccdc6981a512a41507eebb7778e62698/greentiles.jpg" data-mid="91256766" border="0"  src="https://freight.cargo.site/w/960/i/8f14ee48f983ddb8b8a2d18bb36d4bb3ccdc6981a512a41507eebb7778e62698/greentiles.jpg" /&#62;
&#60;img width="1040" height="1040" width_o="1040" height_o="1040" data-src="https://freight.cargo.site/t/original/i/d56e5da499861daded204ca820ab10c850224378cad2733dc1ac1388bbdce7a0/tulatile.jpg" data-mid="91257468" border="0"  src="https://freight.cargo.site/w/1000/i/d56e5da499861daded204ca820ab10c850224378cad2733dc1ac1388bbdce7a0/tulatile.jpg" /&#62;
&#60;img width="960" height="960" width_o="960" height_o="960" data-src="https://freight.cargo.site/t/original/i/589e57d5fde22eb08e55b06eb39c41906e7442eec1d1c8023fa69f0862db2f2d/terracotta.jpg" data-mid="91256769" border="0"  src="https://freight.cargo.site/w/960/i/589e57d5fde22eb08e55b06eb39c41906e7442eec1d1c8023fa69f0862db2f2d/terracotta.jpg" /&#62;
&#60;img width="960" height="960" width_o="960" height_o="960" data-src="https://freight.cargo.site/t/original/i/0077d94e7d90982c6b042974c42b62edb87df523c3dbc8bd4d377df755657cd1/Brass.jpg" data-mid="91256767" border="0"  src="https://freight.cargo.site/w/960/i/0077d94e7d90982c6b042974c42b62edb87df523c3dbc8bd4d377df755657cd1/Brass.jpg" /&#62;



Flagship Store - Tula House

Built and opened in November 2018.



&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/f1f9bf8131139d2649fa3c333365e1a157ba580bc26469f08fbdf3bbc546109e/tula-house-storefront-may-5-24.jpg" data-mid="217506264" border="0"  src="https://freight.cargo.site/w/1000/i/f1f9bf8131139d2649fa3c333365e1a157ba580bc26469f08fbdf3bbc546109e/tula-house-storefront-may-5-24.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/296ffd5bf5db1dc4f2d8f70c3b88f41e1dd19ee78528455fd410be77672efa8c/tula-house-storefront-monkeypuzzle.jpg" data-mid="217506265" border="0"  src="https://freight.cargo.site/w/1000/i/296ffd5bf5db1dc4f2d8f70c3b88f41e1dd19ee78528455fd410be77672efa8c/tula-house-storefront-monkeypuzzle.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/74e319f55cece00e3747e8a9c6649154420cc2715c8fc489717355056e37a79c/tula-house-tropical-room.jpg" data-mid="217506270" border="0"  src="https://freight.cargo.site/w/1000/i/74e319f55cece00e3747e8a9c6649154420cc2715c8fc489717355056e37a79c/tula-house-tropical-room.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/116ae1debb9361e44511d08630d187e0471e0ff7d2609d77cc00d3efc7640521/tula-plants-design-where-to-buy-plants-brooklyn-handmade-unique-pottery.jpg" data-mid="91518418" border="0"  src="https://freight.cargo.site/w/1000/i/116ae1debb9361e44511d08630d187e0471e0ff7d2609d77cc00d3efc7640521/tula-plants-design-where-to-buy-plants-brooklyn-handmade-unique-pottery.jpg" /&#62;
&#60;img width="1040" height="1456" width_o="1040" height_o="1456" data-src="https://freight.cargo.site/t/original/i/60f0b1968ffadcb0d453c5d9b64f14ecd7b09cbd3142643d66dbdd629716530f/TulaHouse_plantshower.jpg" data-mid="91518420" border="0"  src="https://freight.cargo.site/w/1000/i/60f0b1968ffadcb0d453c5d9b64f14ecd7b09cbd3142643d66dbdd629716530f/TulaHouse_plantshower.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/46b10600494bbe46631a398c6bb801a9bf7615b0c9a0fcacd9e7b0b25644542c/tula-storefront-tropical-room.jpg" data-mid="121718778" border="0"  src="https://freight.cargo.site/w/1000/i/46b10600494bbe46631a398c6bb801a9bf7615b0c9a0fcacd9e7b0b25644542c/tula-storefront-tropical-room.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/1f3d70d014ebe0e4db42e89126882df4d3fcbc24eb5258ea1d3f1a7f356cd1f7/tula-loft.jpg" data-mid="121718889" border="0"  src="https://freight.cargo.site/w/1000/i/1f3d70d014ebe0e4db42e89126882df4d3fcbc24eb5258ea1d3f1a7f356cd1f7/tula-loft.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/7687bf0229f9d6a0251bde268585ad5562364be45fcecdd528a3b9f082701393/tula-house-shade-house-tropicals.jpg" data-mid="217506272" border="0"  src="https://freight.cargo.site/w/1000/i/7687bf0229f9d6a0251bde268585ad5562364be45fcecdd528a3b9f082701393/tula-house-shade-house-tropicals.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/719e152d6e6cc5f19d50001204c9ee548fb1c21480bfefc5f8d395a371fa731f/tula-plants-orchid-house-storefront.jpg" data-mid="121718777" border="0"  src="https://freight.cargo.site/w/1000/i/719e152d6e6cc5f19d50001204c9ee548fb1c21480bfefc5f8d395a371fa731f/tula-plants-orchid-house-storefront.jpg" /&#62;


The Arid RoomAn ode to the North American desert, housing our rare and unique arid plants. Built and opened as an extension to the original Tula House in August 2019.



&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/ddd8da00d407a53fb341c14fdca39c2a0568bbc573050fa6da1c8e35e947cd70/tula-plants-design-Eva-large-cacti-arid-plants.jpg" data-mid="91518844" border="0"  src="https://freight.cargo.site/w/1000/i/ddd8da00d407a53fb341c14fdca39c2a0568bbc573050fa6da1c8e35e947cd70/tula-plants-design-Eva-large-cacti-arid-plants.jpg" /&#62;
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&#60;img width="1560" height="1040" width_o="1560" height_o="1040" data-src="https://freight.cargo.site/t/original/i/7902e2351f4c006b7a736f63c02d21fbc43306ca7487d9b73419ec7d3b178c09/tula-plants-and-design_garden-plant-store-near-me-greenpoint-plant-shop.jpg" data-mid="91519198" border="0"  src="https://freight.cargo.site/w/1000/i/7902e2351f4c006b7a736f63c02d21fbc43306ca7487d9b73419ec7d3b178c09/tula-plants-and-design_garden-plant-store-near-me-greenpoint-plant-shop.jpg" /&#62;
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&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/31487b4c7ecc3107e65c9b13d4fbb1a19a996a6c513d3fc95797ceb6bae35180/tula-plants-and-design_plant-shop-brooklyn_Arid-room-materials.jpg" data-mid="91518838" border="0"  src="https://freight.cargo.site/w/1000/i/31487b4c7ecc3107e65c9b13d4fbb1a19a996a6c513d3fc95797ceb6bae35180/tula-plants-and-design_plant-shop-brooklyn_Arid-room-materials.jpg" /&#62;
&#60;img width="1560" height="1040" width_o="1560" height_o="1040" data-src="https://freight.cargo.site/t/original/i/ad008264128b69b06bae5fdc6ba73819d7bd63df00a448657b628bbc0d3f4947/Tula-house-plants-design-plant-shop-near-me_rare-cactus_PhoebeCheongPhoto.jpg" data-mid="116950374" border="0"  src="https://freight.cargo.site/w/1000/i/ad008264128b69b06bae5fdc6ba73819d7bd63df00a448657b628bbc0d3f4947/Tula-house-plants-design-plant-shop-near-me_rare-cactus_PhoebeCheongPhoto.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Campaign</title>
				
		<link>https://ivan.work/Campaign</link>

		<pubDate>Sat, 25 Feb 2023 20:58:21 +0000</pubDate>

		<dc:creator>Ivan.work</dc:creator>

		<guid isPermaLink="true">https://ivan.work/Campaign</guid>

		<description>Campaigns




Opal

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&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/7f24b132609756e2c8abb4294c18184391c62c1d8ddbcc79b0a7702e849ddd10/OPAL2.jpg" data-mid="169684858" border="0"  src="https://freight.cargo.site/w/1000/i/7f24b132609756e2c8abb4294c18184391c62c1d8ddbcc79b0a7702e849ddd10/OPAL2.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/b727f00fddd87feb52a45e934f3793e7a98865684927f159a1a4b1095a8bcfff/OPAL3.jpg" data-mid="169684857" border="0"  src="https://freight.cargo.site/w/1000/i/b727f00fddd87feb52a45e934f3793e7a98865684927f159a1a4b1095a8bcfff/OPAL3.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/2b2e8570d543a79b4ad5d87cb35f209b1f79c8780be9526f01d0873103df80d2/OPAL4.jpg" data-mid="169684856" border="0"  src="https://freight.cargo.site/w/1000/i/2b2e8570d543a79b4ad5d87cb35f209b1f79c8780be9526f01d0873103df80d2/OPAL4.jpg" /&#62;

StrangeTula


&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/18d3b75787ef94b13937b12246f76deda94a5707b035de49099325dbaa3de88a/StrangeTula-w-plant.jpg" data-mid="169684872" border="0"  src="https://freight.cargo.site/w/1000/i/18d3b75787ef94b13937b12246f76deda94a5707b035de49099325dbaa3de88a/StrangeTula-w-plant.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/f17379adf414e9599bc2a6b76cd19d49a19b742d7e8da411ac5b94e814f6076c/StrangeTula-bottom.jpg" data-mid="169684873" border="0"  src="https://freight.cargo.site/w/1000/i/f17379adf414e9599bc2a6b76cd19d49a19b742d7e8da411ac5b94e814f6076c/StrangeTula-bottom.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/d6378a27290f8c80ba9accf3feed78f92e9a704e05218f6e71450e9602f0e102/StrangeTula-solo.jpg" data-mid="169684869" border="0"  src="https://freight.cargo.site/w/1000/i/d6378a27290f8c80ba9accf3feed78f92e9a704e05218f6e71450e9602f0e102/StrangeTula-solo.jpg" /&#62;

Ceramic Collections


&#60;img width="853" height="1280" width_o="853" height_o="1280" data-src="https://freight.cargo.site/t/original/i/a9d782b46e2ec75c4ba219928a0ad5091bc0295f10500e6845d20390223cc3ec/hips_lookbook_site_portrait_5.jpg" data-mid="169684818" border="0"  src="https://freight.cargo.site/w/853/i/a9d782b46e2ec75c4ba219928a0ad5091bc0295f10500e6845d20390223cc3ec/hips_lookbook_site_portrait_5.jpg" /&#62;
&#60;img width="1040" height="1040" width_o="1040" height_o="1040" data-src="https://freight.cargo.site/t/original/i/eb653b9fb81e276b45335cbf1dacd20b42aca5dfa4060aeb89d8d045ead49f3f/Medium_Sean_Mune.jpg" data-mid="169684825" border="0"  src="https://freight.cargo.site/w/1000/i/eb653b9fb81e276b45335cbf1dacd20b42aca5dfa4060aeb89d8d045ead49f3f/Medium_Sean_Mune.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/8130e450b4677fd39eb27c15c3bce48bb724b557ed6374263404b722ec623ad1/hips_lookbook_site_landscape_10.jpg" data-mid="169684846" border="0"  src="https://freight.cargo.site/w/1000/i/8130e450b4677fd39eb27c15c3bce48bb724b557ed6374263404b722ec623ad1/hips_lookbook_site_landscape_10.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/b559880d9d131d5944754ee76fc336ac7e4130661e906cfd61de6599b07e88ee/tula-plants-design-stilllife-Yuko-cleistocactus.jpg" data-mid="169684854" border="0"  src="https://freight.cargo.site/w/1000/i/b559880d9d131d5944754ee76fc336ac7e4130661e906cfd61de6599b07e88ee/tula-plants-design-stilllife-Yuko-cleistocactus.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/c8ff9010820a4370ed7eb135b4435c1c44e3ab7cb17e274f32ad2b9b833061e7/cromo_lookbook1920_8.jpg" data-mid="169684868" border="0"  src="https://freight.cargo.site/w/1000/i/c8ff9010820a4370ed7eb135b4435c1c44e3ab7cb17e274f32ad2b9b833061e7/cromo_lookbook1920_8.jpg" /&#62;
&#60;img width="2404" height="2404" width_o="2404" height_o="2404" data-src="https://freight.cargo.site/t/original/i/81dc0745d6c8213073c282197a42d657eaa1ec8690c68622519aebc5b3086511/Cromo_mandy_medium_back2back.jpg" data-mid="169684834" border="0"  src="https://freight.cargo.site/w/1000/i/81dc0745d6c8213073c282197a42d657eaa1ec8690c68622519aebc5b3086511/Cromo_mandy_medium_back2back.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/1316ff6100009c29aea166529fe4ebbde2ce9ae6adb2f97b97f4c1428706ee62/tula-plants-design-stillife-Yuko-palm.jpg" data-mid="169684853" border="0"  src="https://freight.cargo.site/w/1000/i/1316ff6100009c29aea166529fe4ebbde2ce9ae6adb2f97b97f4c1428706ee62/tula-plants-design-stillife-Yuko-palm.jpg" /&#62;
&#60;img width="1040" height="1040" width_o="1040" height_o="1040" data-src="https://freight.cargo.site/t/original/i/10fc6d44e30044e77e9dd4536ffdfd6253a4987f2876c3e8dade3a362303ccc0/Medium_Christan_bed_mirror.jpg" data-mid="169684833" border="0"  src="https://freight.cargo.site/w/1000/i/10fc6d44e30044e77e9dd4536ffdfd6253a4987f2876c3e8dade3a362303ccc0/Medium_Christan_bed_mirror.jpg" /&#62;
&#60;img width="3600" height="4500" width_o="3600" height_o="4500" data-src="https://freight.cargo.site/t/original/i/e5dae537d5667b595416c1c504f6bff5b1d2c7d7d705cbdcd8a07155f072d9f4/Crescent_I_fern_back.jpg" data-mid="169684850" border="0"  src="https://freight.cargo.site/w/1000/i/e5dae537d5667b595416c1c504f6bff5b1d2c7d7d705cbdcd8a07155f072d9f4/Crescent_I_fern_back.jpg" /&#62;
&#60;img width="3600" height="4500" width_o="3600" height_o="4500" data-src="https://freight.cargo.site/t/original/i/761d0f79aa6222dd36a8dc6ee33d8ac401a450509ce276beba3fe4ba5bf5be0e/Crescent_K_offering.jpg" data-mid="169684849" border="0"  src="https://freight.cargo.site/w/1000/i/761d0f79aa6222dd36a8dc6ee33d8ac401a450509ce276beba3fe4ba5bf5be0e/Crescent_K_offering.jpg" /&#62;
&#60;img width="1280" height="1280" width_o="1280" height_o="1280" data-src="https://freight.cargo.site/t/original/i/073cb2149880d2ece92c36defcb28d591becaae4877c11d62e8cc4746e29605b/cromo_lookbook1920_18b_1280.jpg" data-mid="169684845" border="0"  src="https://freight.cargo.site/w/1000/i/073cb2149880d2ece92c36defcb28d591becaae4877c11d62e8cc4746e29605b/cromo_lookbook1920_18b_1280.jpg" /&#62;
&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/f870866e6fc749abe0169c5a1079b936ebe6a299d75d79015b128368e97d29ae/hips_lookbook_site_landscape_15.jpg" data-mid="169684851" border="0"  src="https://freight.cargo.site/w/1000/i/f870866e6fc749abe0169c5a1079b936ebe6a299d75d79015b128368e97d29ae/hips_lookbook_site_landscape_15.jpg" /&#62;
&#60;img width="2538" height="2548" width_o="2538" height_o="2548" data-src="https://freight.cargo.site/t/original/i/93d5dfb923404a5be4bb6bca8b2e8c0bfc2325e8bbb2f64d7133edb70fa5daf1/Cromo_mandy_ladder.jpg" data-mid="169684821" border="0"  src="https://freight.cargo.site/w/1000/i/93d5dfb923404a5be4bb6bca8b2e8c0bfc2325e8bbb2f64d7133edb70fa5daf1/Cromo_mandy_ladder.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/50c2cfeaaaa18fa6a9910e6a03055e1cbb264f9edaa28647fc97f8b9dd615498/DFALT-Erin-1.jpg" data-mid="169684852" border="0"  src="https://freight.cargo.site/w/1000/i/50c2cfeaaaa18fa6a9910e6a03055e1cbb264f9edaa28647fc97f8b9dd615498/DFALT-Erin-1.jpg" /&#62;



Apparel Collections

&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/ee09423f78a642e90db55e9dc8f7d29c75e7ba1cf38a6b407a2710284dc3fe6b/Tula-Gardens-shirt-front.jpg" data-mid="217039414" border="0"  src="https://freight.cargo.site/w/1000/i/ee09423f78a642e90db55e9dc8f7d29c75e7ba1cf38a6b407a2710284dc3fe6b/Tula-Gardens-shirt-front.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/ae18e19f601ced55e0d88e449936179a2f7f334628e5da7865e92265aabfc4d0/Tula-House-apparel-tshirt-1.jpg" data-mid="217039411" border="0"  src="https://freight.cargo.site/w/1000/i/ae18e19f601ced55e0d88e449936179a2f7f334628e5da7865e92265aabfc4d0/Tula-House-apparel-tshirt-1.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/284e56ff71dcdc09eddc28e7d5122373b6927a2b1a332f4a7194efa0af5ced78/Gardens-tee-black-back.jpg" data-mid="217039410" border="0"  src="https://freight.cargo.site/w/1000/i/284e56ff71dcdc09eddc28e7d5122373b6927a2b1a332f4a7194efa0af5ced78/Gardens-tee-black-back.jpg" /&#62;
&#60;img width="1040" height="1301" width_o="1040" height_o="1301" data-src="https://freight.cargo.site/t/original/i/4c196464f592a8a696aff5e4484aedeb7bfabfcc60efff9b01e2219eee1889bc/Gardens-tee-black-front.jpg" data-mid="217039409" border="0"  src="https://freight.cargo.site/w/1000/i/4c196464f592a8a696aff5e4484aedeb7bfabfcc60efff9b01e2219eee1889bc/Gardens-tee-black-front.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/7e2c3d400859e860bc835f94337b5db1ce67f6b49355462b12e7579a7519280a/Tula-House-Paradise.jpg" data-mid="217039412" border="0"  src="https://freight.cargo.site/w/1000/i/7e2c3d400859e860bc835f94337b5db1ce67f6b49355462b12e7579a7519280a/Tula-House-Paradise.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/95dd159a66c8f707c4e01dea3bd1d4837f7e21431e19a5720e07287facabd5df/tulaglyph-animation-1.gif" data-mid="169685678" border="0"  src="https://freight.cargo.site/w/1000/i/95dd159a66c8f707c4e01dea3bd1d4837f7e21431e19a5720e07287facabd5df/tulaglyph-animation-1.gif" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/1b0941c9ad8abed09744bbce6ae5fe9d5a3eeab6a85dcb80054067013010c083/Tula-House-apparel-tshirt-2.jpg" data-mid="217039413" border="0"  src="https://freight.cargo.site/w/1000/i/1b0941c9ad8abed09744bbce6ae5fe9d5a3eeab6a85dcb80054067013010c083/Tula-House-apparel-tshirt-2.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/581998ba78271b4ccb1883178d074727b42b0833916dc02bf1fa27bc2e213665/J_tulita_banana.jpg" data-mid="169685595" border="0"  src="https://freight.cargo.site/w/1000/i/581998ba78271b4ccb1883178d074727b42b0833916dc02bf1fa27bc2e213665/J_tulita_banana.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/6d896a0756cf97961be1e33a59a62046d87840ca581cd687dc7237931890b6c1/tula-plants-design-green-smile.jpg" data-mid="169685606" border="0"  src="https://freight.cargo.site/w/1000/i/6d896a0756cf97961be1e33a59a62046d87840ca581cd687dc7237931890b6c1/tula-plants-design-green-smile.jpg" /&#62;
&#60;img width="1040" height="1300" width_o="1040" height_o="1300" data-src="https://freight.cargo.site/t/original/i/366167c5444f521733c544b559c18397866297cdd7d8de59c3a3a692e87906a8/All3_fortuneteller_1.jpg" data-mid="169685596" border="0"  src="https://freight.cargo.site/w/1000/i/366167c5444f521733c544b559c18397866297cdd7d8de59c3a3a692e87906a8/All3_fortuneteller_1.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Website</title>
				
		<link>https://ivan.work/Website-1</link>

		<pubDate>Mon, 28 Nov 2022 19:33:37 +0000</pubDate>

		<dc:creator>Ivan.work</dc:creator>

		<guid isPermaLink="true">https://ivan.work/Website-1</guid>

		<description>WebsiteWWW.TULA.HOUSE︎︎︎



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